Be Yourself and Sell Yourself

One way or another, business is all about selling. We have to sell to our customers, to our banks and other sources of funds, and even just when we’re meeting people for the first time in a social situation. “Selling” really means just being yourself in a way that’s...

Give Customers a Reason to Decide

It’s amazing just how indecisive some people can be. You’ve discovered their requirements and you’ve told them just how your product offers them the solution they need, and yet they still don’t buy right then and there. What stops them from making a decision? Sad to...

Handling Sales Objections

Just because a prospective client objects to your proposal is not a signal to fold up your tent and quit. Your response may be what closes the sale. The feel-felt-found technique is easy to apply in overcoming an objection. A prospect may tell you that they cannot...

Management by Fad

Management is always an interesting topic in the world of business. It’s something that some of us do better than others, and it requires a diverse set of skills that it never hurts to update or refresh. Unfortunately, it’s also an area that’s targeted by one fad...